Writing the book that will help traditional brick and mortar businesses move to a progressive internet marketing plan

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Brick And Mortar Business Blogging

Brick And Mortar Businesses Do Not Need To Blog

July 7, 2011

While I believe that brick and mortar businesses must engage in a powerful content marketing plan, I rarely recommend a regular blog solution for most of these businesses. Blogging for the sake of blogging, as many people seem to do, has little value to a business that is trying to grow its customer base and […]

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Law Firm Website

Law Firms Can Modernize Through Their Websites

June 28, 2011

I had a long-time friend and his wife over to the house the other night, as they were visiting from out of town. As we sat and talked after dinner, the main topic was raised by them. They are both attorneys and wanted to know if the Internet Squeeze had any application in the legal […]

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Article Marketing Plan

How To Create An Article Marketing Plan For Your Business

June 9, 2011

We have covered article marketing in previous posts as a highly effective method for created powerful backlinks to your company website, and if you plan to transition a brick and mortar business to the internet, then you must grasp the importance of obtaining many relevant backlinks. Creating an article marketing plan is one great way […]

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Ron Rice Happy Birthday

How Images Play Their Part In Your Sales Vortex

May 19, 2011

You can make some improvements to your search engine optimization and help build the gravity of your sales vortex by making small tweaks to your content along the way. One such tweak is optimizing your images (pictures) on your company website. Did you know that many people search for images when they are shopping for […]

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A Picture Is Worth 1000 Words

The Use Of Visual Aids With Internet Marketing

May 17, 2011

Having a company website with brilliant content is very important if you want to win traffic from Google and the other search engines, but so much more needs to be done to capture the attention of the visitors to your site. This is just another example of how building a state-of-the-art content marketing website will […]

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A Squeeze Box

How To Get Everybody Involved In Your Marketing Message

May 13, 2011

I received a lot of feedback on my previous post which explained why everybody in the company needs to have a marketing mission. It certainly is not the way most companies are organized or planning to operate, but this element of the sales vortex is so vital that I felt a follow-up was in order. […]

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Sales Vortex - A Role For Everybody

News Alert – Your New Job Is In Marketing

May 12, 2011

Here’s the message on every company bulletin board (or intranet) across the US for companies that are moving their operations to the internet … “Your Job Is Marketing! Help Us Reach Out To Customers.” That’s right, regardless of your current role in the organization, you now need to understand that you play a pivotal role […]

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Content Marketing For The Sales Vortex

Brilliant Content Marketing Creates The Gravity For Your Sales Vortex

April 15, 2011

At the very heart and soul of the sales vortex that you are creating with your internet marketing plan must lie a plethora of brilliantly great content. The bulk of this is articles prepared by your organization that answer the questions that your future customers have during the process of learning how to buy your […]

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Organic Web Traffic Image

What The Heck Is Organic Traffic – And Why Does It Matter?

April 5, 2011

Traffic comes to a company website for a multitude of reasons, but the source is either paid (an ad was run, somebody clicked, and then they ended up on the site) or organic.  Organic web traffic is the visitors that you get through search engines because your company had a highly ranked page that the […]

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Search Engine Optimization For Brick And Mortar Businesses

A Simple Explanation Of Search Engine Optimization For Corporate Leaders

April 4, 2011

Corporate leaders who wish to find growth and success for their organizations are getting more involved in the marketing operations utilized by their companies. They recognize that internet marketing for businesses is far more than just a new advertising medium, it is the present and future marketplace for their company’s goods and services. For this […]

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