Writing the book that will help traditional brick and mortar businesses move to a progressive internet marketing plan

Search Engine Optimization

SEO Video Poll

Do Google Searchers Select Videos From The Search Results

July 1, 2011

After posting yesterday’s article about using video to enhance consumer engagement, it got me wondering just how many people are likely to select a video from their “non video specific” searches for information on Google (and the other search engines). So I have set up a very informal seo poll of our readers and hope […]

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Article Marketing For Backlinks

How To Create Hundreds Of Relevant Backlinks In Just 20 Minutes

June 8, 2011

Yesterday’s post about how to build relevant backlinks caused several readers to send me questions about how it all works. Apparently, they did not read through the free e-Book that was provided in the post 🙂 (you can now download the free e-Book from the sidebar of The Internet Squeeze). So this post will provide […]

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Gray Hat SEO Ideas

Be Careful With Gray Hat SEO Techniques

May 27, 2011

As part of your effort to transition your brick and mortar business to one that utilizes a progressive internet marketing campaign, you will (and have) encountered a lot of ideas and potential solutions for search engine optimization (SEO). We have written about the ways you should do this (White Hat SEO) and ways you should […]

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Waiting For Thesis 2.0

Waiting For Thesis 2.0

May 24, 2011

*** UPDATE 9/24/2012: Thesis 2.0 will be released 10/1/2012. Those that buy Thesis prior to release date are grand fathered in to current lower price. You can read all about the new release at this Thesis 2.0 Review. If you are planning a new website and are waiting for Thesis 2.0, you might want to […]

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Ron Rice Happy Birthday

How Images Play Their Part In Your Sales Vortex

May 19, 2011

You can make some improvements to your search engine optimization and help build the gravity of your sales vortex by making small tweaks to your content along the way. One such tweak is optimizing your images (pictures) on your company website. Did you know that many people search for images when they are shopping for […]

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Free Tools For Content Marketing Image

Free Tools Offer Great Leverage To Your Content Marketing Plan

May 3, 2011

In a recent post on the Internet Squeeze, we covered how and why you should perform a SWOT Analysis as you prepare to evolve your brick and mortar business with an internet marketing plan. The SWOT analysis helps you gauge your current situation and how you stand to best take advantage of opportunities within your […]

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Brick And Mortar Business Evolution Image

A Simple Starting Point For The Evolving Brick And Mortar Business

May 2, 2011

So you have a traditional brick and mortar business that you want to evolve to being a dominant local force on the internet, but you don’t know where or how to begin. The easiest thing to do is to “think like your customers” and go where they would go. Start by going to Google and […]

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Black Hat Seo Techniques

The Real Reason That Black Hat Techniques Are Death For A Company Website

April 7, 2011

Black hat techniques are short cuts designed to make the search engines believe that your site is far more relevant to a topic than visitors will find. These techniques are often tantalizing to internet marketing professionals because they promise to bring immediate traffic (and immediate results), but unfortunately they most likely will guarantee the eventual […]

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White Hat Techniques For Search Engine Optimization

Simple White Hat Techniques That Enhance Search Engine Optimization

April 6, 2011

As you discover the vast world of search engine optimization techniques, you will find that there are methods that Google (and other search engines) favors, and there are methods that Google frowns upon. White hat techniques are considered processes and techniques that Google thinks are fair and valid for establishing creditability for a web site, […]

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Organic Web Traffic Image

What The Heck Is Organic Traffic – And Why Does It Matter?

April 5, 2011

Traffic comes to a company website for a multitude of reasons, but the source is either paid (an ad was run, somebody clicked, and then they ended up on the site) or organic.  Organic web traffic is the visitors that you get through search engines because your company had a highly ranked page that the […]

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Search Engine Optimization For Brick And Mortar Businesses

A Simple Explanation Of Search Engine Optimization For Corporate Leaders

April 4, 2011

Corporate leaders who wish to find growth and success for their organizations are getting more involved in the marketing operations utilized by their companies. They recognize that internet marketing for businesses is far more than just a new advertising medium, it is the present and future marketplace for their company’s goods and services. For this […]

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Good Keywords

Do Your Website Visitors Know Something You Don’t Know?

March 30, 2011

What people say about your business matters to you greatly, but what you say about your own business determines how many people will find you! As the third post in a series on internet marketing metrics, today we view the measurements that will allow you to determine how your customers are finding your site and […]

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